Blackmagic Design Announces Blackmagic Design Workflow Adopted for New Streaming Studio by Leading Ticket Sales Company Eplus Inc.

Blackmagic Design announced that eplus Inc. has built a live distribution and recording studio "eplus STUDIO" using Blackmagic Design's workflow. The studio, which will open in November 2021, will use a number of Blackmagic products, including ATEM 2 M/E Production Studio 4K, ATEM 2M/E Advanced Panels and Smart Videohub routers to deliver multi-camera live performances and talk shows. is being done.

"eplus STUDIO" is a new service in the video business developed by eplus Co., Ltd., and can be used in conjunction with the distribution platform "Streaming+" operated by the company. The company operates "eplus", one of the largest ticket sales sites in Japan, and also operates the news media "SPICE", which specializes in agent business and entertainment information.

This studio, which is often used for talk shows and online media events, is also equipped with excellent sound equipment, so it is possible to perform music, making it ideal for musicians to broadcast live. Popular musician Masayoshi Yamazaki also delivered a high-quality performance at the same studio. With Blackmagic Design's broadcast/distribution workflow and high-quality sound equipment, the studio is a bridge between artists and audiences performing and online events.

About the establishment of the studio, Mr. Daisuke Yokoyama, general manager of the company's video content business department, said: “In May 2020, we started the service of 'Streaming+', a distribution platform for music, theater, and talk events. One of our strengths is that we can respond to.In order to be able to distribute without problems, we are trying to sell viewing tickets after conducting a distribution test with the distributor in advance.At that time, due to the influence of the new corona, the number of distributions was limited. It was a time when the number was increasing, but there were many people who started by fumbling around, and the quality of the distribution was not high.”

"In order to spread distribution, it is necessary to have an environment in which high-quality content can be created. Furthermore, as distribution increases, the cost of distribution and the sales obtained from distribution are no longer balanced. I felt that it was necessary to provide an environment in which we could deliver more efficiently.”

When establishing the studio, Mr. Yokoyama consulted Mr. Yoshihiro Yasuda of Sound Crew Co., Ltd. about equipment selection and what kind of studio to create. Mr. Yasuda cites distribution content that is popular in Japan and overseas as an example, and introduces the ability to create sufficiently attractive content even in a simple and narrow space, and introduces equipment that can be used by anyone while being for professional use. proposed.

"When Streaming+ started, I was undertaking work like a consultation desk for distributors, but there were many people who didn't know much about video equipment and it was difficult to prepare distribution equipment from scratch. That kind of thing. I wanted to have equipment that people could easily stream with, and that would serve as a reference for them when introducing equipment.Therefore, we introduced many Blackmagic Design products that can be used for professional use while keeping costs down. bottom"

Mr. Yasuda says.

The studio includes ATEM 2M/E Production Studio 4K and ATEM 2M/E Advanced Panel for switching, Smart Videohub 40x40 and Videohub Smart Control Pro for routing, and HyperDeck Studio HD Pro and HyperDeck for recording and VTR output. 2x Studio HD Plus each, 3x Video Assist 3G for camera external monitor, 2x Teranex AV for conversion and Micro Converter HDMI to SDI 3G/SDI to HDMI 3G, Mini Converter SDI to Audio platform was introduced.

In the studio, the studio users operate the equipment themselves and distribute it, but the studio staff are always on hand to explain and troubleshoot the wiring and equipment.

Mr. Morio Takiguchi of the video content division of the company says:

“There are many users who have used other Blackmagic switchers, even if it is not the 2M/E type switcher that we introduced. I get a lot of questions about simultaneous recording and VTR output with HyperDeck Studio Mini, and DSK with switchers, but when I explain it, everyone understands it immediately and masters it.”

“In terms of equipment, we focused on equipment that could be used as soon as possible by the boarding staff, including sound and lighting. I think it's less."

Mr. Yasuda adds.

“In addition to the studio for distribution, there is also a room in the facility that serves as a dressing room, but it is also wired so that it can be distributed from there as if it were a talk in the dressing room, and many people use it. increase.

Also, we put out a monitor so that you can see the state of the studio in the dressing room. The video displayed on the monitor can be easily switched using the Smart Videohub, which is convenient. If there's something I don't want the performers in the dressing room to see yet in terms of production, I can quickly switch it on Videohub."

Takiguchi concluded.

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